Chief Marketing & Business Development Officer
Mike Mellor is the Chief Marketing and Business Development Officer for Pryor Cashman LLP, a 190-attorney midsize firm with offices in New York, Los Angeles and Miami. In this role, he works to identify, develop and execute strategies to both drive new business and increase brand awareness for the firm and its attorneys.
Mike’s nearly 20-year career has spanned various marketing and BD roles, working at such firms as Paul Weiss, Katten and KPMG. His passion is creating clarity and game plans for attorneys by implementing rigor and process around the new business development cycle. By listening to his internal and external clients, he uncovers unique selling propositions (USP's) and targeting ideas, and then develops client personas, 30/60/90 day communication plans, and creates other innovative strategies to help attorneys in their business development and marketing initiatives.
A frequent author and speaker around the country, Mike earned his BS from the University of Maryland, his MCert from the Fletcher School of Law and Diplomacy, and his MS from Columbia University. Mike also serves on the Board of Governors for the University of Maryland’s Alumni Association and is involved in numerous volunteer organizations, including the Long Beach Island Film Festival, Alzheimer’s Association of New Jersey, and the Legal Marketing Association.