Managing Director & Co-Founder, National Law Review
Jennifer Schaller is the co-founder and Managing Director of the National Law Review on-line edition, one of the highest volume business law websites in the U.S. In her role at the National Law Review, Jennifer has unique access to the readership metrics of 1,000’s of thought leadership pieces published by law firms from across the country.
Jennifer is also a former in-house attorney and director at CNA Insurance and a Vice President at Aon Services Corporation, where she performed various marketing and risk management functions. At Aon she helped develop and launch one of the company’s first public websites in the 1990’s. Jennifer started her legal career as an associate attorney at a 150+ attorney law firm. She currently serves as the Chair of the Legal Marketing Association’s Chicago City Group and regularly speaks and writes on effective legal thought leadership, ethics in legal marketing and law firm SEO.